MR MARTINI - SPECIAL MOTORCYCLES
OUR STORY
"Dreams remain dreams if you don't try to make them come true.
To be able to build them, you will have to brave a thousand bad weather.
You'll have to paddle against the currents of a world that can't see them.
You'll have to believe it and hold on."
Mr Martini
SPECIAL MOTORCYCLES FOR ALMOST THIRTY YEARS
THE ORIGINS
THE BRAND
The Mr. Martini brand, with which Verona-based customizer Nicola Martini has signed the specialty motorcycles he has made over the years, was born when, while strolling down Portobello Road, he happened upon a small stall crammed with items. His eye fell on a patch with the classic English polite meaning "Mr." by which he was often called by his English colleagues. He sparked the idea of making a real brand out of it: Mr. Martini.
NICOLA MARTINI AND TRIUMPH VERONA
1994
Together with Carlo Talamo, the first Italian importer of Harley-Davidson and Triumph, Nicola Martini opens the first Triumph dealership in Verona.
Nicola sold his Harley to officially open what would later remain one of the most recognized dealerships: Triumph Number Three.
THE MR MARTINI BRAND AND THE FIRST SPECIAL MOTORCYCLES
2004
Affirmation of Mr Martini as a customizer. Numerous international awards begin during these years
YEARS OF SPECIAL CUSTOMIZATION
2009
Mr Martini brand consolidates and creates a new home for its signature motorcycles. These years saw the birth of a number of important motorcycles that became world famous: Ducati Flashback, SuperCooper, etc.
SPECIAL RESTAURANT IN VERONA
2016
Mr Martini inaugurates the Special & Mr Martini restaurant, featuring international cuisine and a modern Cocktail Bar, immersed in a unique atmosphere of industrial furnishings and special motorcycles.
An unmistakable style, chic yet casual, in a location made of iconic details.
CO-BRANDING DAINESE
2017
Collaboration with Dainese company, creation and design of a line of clothing produced and marketed by Dainese.
MR MARTINI OFFICIAL STORE
2023
Launch of the official Mr Martini merchandising line, characterized by heritage style with a pop vein. Like our specialty motorcycles, the Mr Martini line reflects the vision of lasting beauty . A continuous combination of past, present and future.
THE BEAUTY THAT LASTS OVER TIME
Mr Martini is not just a trend, it is the writing of an Italian story that gives the culture of custom motorcycles lasting beauty. Beauty that has a worldwide impact , provoking reactions and launching inspirations.
The brand doesn't just stop at two wheels, but with its showroom in perfect English style and its own laboratory it has led to an iconic reference in motorcycling at 360 degrees.